Puro Hotel
Palma, Mallorca
An unashamedly cool and contemporary concept hotel in Palma’s historic Lonja district
Puro is pure 21st-century chic in an 18th-century shell: designer
décor, urban art, candle-lit courtyards and a buzzing bar
where DJs play to the young and beautiful. Tourists who escape off
crowded Apuntadors into little Calle Montenegro stop and stare into
the lobby: all sleek whites and earthy tones, backed by a vast
wood-carving of intricate circularity. This is the mandala flower,
hand-carved in Burma as a symbol of life and repeated on walls and
sliding doors throughout this former palace building.
You’re drawn inside through the bar, where mojitos are served
beneath huge light-boxes and striking paintings, up a flight of
stairs bordered by cannonballs and spaceship LEDs to a courtyard,
where square candles glow on square tables under a spot-lit palm.
The sophisticated style is set, and the 40 bedrooms (many
added after a 2010 expansion) do not disappoint. But be warned:
it’s about fashion, not function. If you want to look cool,
feel cool and meet cool, then book here. If you want old-fashioned
comforts at old-fashioned prices, then look elsewhere.

Reviewed by Michael Cullen
Last updated 02 February 2012
Highs
- This place comes into its own at night, with futuristic lighting, funky vibes and great cocktails
- There’s a large roof terrace and chic beach club (the latter a short drive away on the edge of the city) for chilling out
- The great in-room entertainments include huge plasma TVs, a digital library of films and music, iPod docks and Bose sound systems
- It’s in a fantastic location in the heart of old Palma (though not good for parking!)
- The in-house Mediterranean-Asian restaurant, Opio, gets rave reviews
- This is the ideal place to stand out from the crowd, to impress your partner or to indulge yourself on the coolest of city breaks
Lows
- The hotel is growing (a further wing is likely to open in March 2011) and we have not yet seen the new rooms
- It’s not for technophobes: it took us two days to work out how to cancel the morning alarm (through the plasma TV, of course)
- The design-led décor means limited wardrobe space, uncomfy bathtubs and no blankets in winter
- There’s some evening noise from the bar and the streets - but if you’re a Puro type, chances are you’ll be part of it
- It’s quite expensive for what it offers, but you're paying to see and be seen
This hotel provides a blast of cool the moment you step off the hotplate pavement and into the chilled lobby...
Conde Nast Traveller (UK)Puro Hotel: Read more press reviews



































