No 5 Maddox Street

Mayfair, London, United Kingdom Book from

Reviewed by Abi Dare
Sleek, chic and discreet apartment-suites with 1-3 bedrooms: a luxurious sanctuary in central London
Attentive service and swanky surroundings? Check. Huge suites that feel more like homes than hotel rooms? Check. And total tranquility slap bang in the middle of London? Well yes, actually. It sounds too much to ask for, but No. 5 Maddox Street is a surprisingly peaceful urban retreat: bags of style, but none of the usual city stresses. Step through its unassuming doorway, tucked away on a side street between Soho and Mayfair, and the hustle and bustle outside melts away.

The atmosphere throughout is calm and refined, and there’s a touch of Zen about the 1-, 2- and 3-bed suites, which come with bamboo floors and orchid-filled vases. White walls and clean lines create a feeling of space, touchy-feely fabrics add cosiness, and Geodesis candles fill the air with soothing aromas. If you want to cocoon yourself away you can whip up meals in your swish kitchen or have food delivered to your door; venture out and you’ll find restaurants and bars all around. And afterwards you can return to your city pad and sprawl in front of the fire - the crowds of Regent Street are just around the corner, but you’d never know it.


  • Hotel-style luxuries (Frette linens, Artisan du Chocolat chocolates, Ren toiletries) with the privacy of an apartment
  • Perfectly placed for exploring central London, yet very quiet
  • Light-filled suites (as stylish and serene as ever during our last revisit), some with terraces for alfresco dining
  • Service is excellent - there’s a 24-hour concierge, and smartly dressed staff appear out of nowhere to open doors
  • Ideal for romantic city breaks and shopping weekends - and families are very welcome, too


  • No lift - staff will help with your luggage, but you could find yourself trudging up several flights of stairs to your suite
  • Executive Suites overlook the street and suffer some noise, but their secondary glazing is fairly effective
  • No twin beds, so friends who don't want to cosy up will need to shell out for a larger suite with a bedroom each

Best time to go

Come at any time of year - London is always buzzing. Spring and summer bring flowering parks, crowded pavement cafés and throngs of tourists; autumn is generally quieter, but the weather is often pleasant. Winter sees the streets fill with Christmas shoppers and January sales bargain-hunters - it’s a great time to visit if you want to take to the ice on an outdoor rink or soak up the festive atmosphere.

Our top tips

After a hectic day of sightseeing, light a candle, open a bottle of wine, order food from Patara and curl up in your lovely living room with a stash of DVDs borrowed from reception.

Great for...

City Style
  • = Recommended
  • = Best in region
  • = World favourite
  • Boutique Serviced Apartments
  • 12 suites for 2-7
  • Self-catering (+ meal delivery service)
  • All ages welcome
  • Open all year
  • Pool
  • Spa Treatments
  • WiFi
  • Pet Friendly
  • Disabled Access
  • Beach Nearby
  • Off-street Parking
  • Restaurants Nearby
  • Air Conditioning
  • Guest Lounge
  • Terrace
  • Garden
  • Gym
  • Daily Maid Service
  • Towels & Bedlinen
  • Concierge Service
  • Free gym passes
Room: 3-Bedroom Bartlett Suite


There’s a sleek modernity to the suites’ Asian-inspired décor and palette of cream, taupe and chocolate brown. Bamboo floors, white walls and huge windows make them wonderfully bright and airy, but plush textures mean they’re far from clinical. Living rooms have giant leather floor cushions, velvet sofas and spiral-shaped Tom Dixon lamps; bathrooms come with Ren toiletries and kimono-style robes. Other 5-star flourishes include Geodesis candles and fresh flowers, and you’ll even find umbrellas in the wardrobes.

We stayed in a 1-Bedroom Deluxe Suite, which had a decked balcony and a mirrored fireplace. It was blissfully quiet, and we awoke feeling like we’d spent the night in the countryside rather than the city. The 2-Bedroom Loft Suites have rooftop views and soaring ceilings. One is split-level, with a leather staircase twisting up to a mezzanine sleeping area; the other has a terrace. There’s also the 3-Bedroom Bartlett Suite, which has 2 terraces and an open-plan living area with pops of lime green.

The smallest suites are the double-bedded Superior and Executive Suites - though they’re still bigger than most hotel rooms. We’d recommend avoiding the latter if you're a light sleeper, as their bedrooms face the street.

Features include:

  • Air conditioning
  • Bathrobes
  • Cd player
  • Central heating
  • Coffee tea making
  • Cots Available
  • Dishwasher
  • Dvd player
  • Extra beds
  • Full kitchen
  • Hairdryer
  • Hob stove
  • Ipod dock
  • Iron
  • Microwave
  • Minibar/fridge
  • Oven
  • Phone
  • Radio
  • Safe box
  • Satellite tv
  • Toaster
  • Toiletries
  • WiFi
  • Wifi internet


The gleaming white kitchens are as stylish as the other rooms, but they’re also practical. You get all you need to cook a full meal (oven, hob, microwave, dishwasher, toaster and kettle, pans, utensils, crockery and cutlery, even chopsticks). All suites have tables, but as they only seat 2-4 you might find there are more guests than chairs.

Staff can fill your cupboards with Whole Foods groceries on request, but to get you started there’s a welcome tray with coffee, Fair Trade teas, fresh fruit and chocolates. There’s also a ‘big bar’ (nothing ‘mini’ here) stocked with a few basic ingredients, divided into ‘good’ options like organic pasta and fruit juice, and ‘bad’ ones such as crisps, wine and a Bloody Mary cocktail mix (all charged for).

If you don’t want to cook, you can order from an array of restaurant delivery menus. There’s also a breakfast menu, again with healthy choices (fruit salad, muesli) and naughty ones (the Full English, smoked salmon and scrambled eggs). If you’re feeling a little hazy you can select a ‘hangover breakfast’ of bacon and egg muffins and vitamin sachets. Breakfasts aren't available on Sundays; instead you’ll find a complimentary basket of pastries waiting at your door.

There’s no shortage of options if you want to eat out, including trendy Thai restaurant Patara, which sits directly underneath the suites and offers a 10% discount to Maddox Street guests. Also nearby are the much-lauded 5 Pollen Street and Michelin-starred Hibiscus.

Features include:

  • Bar
  • Breakfast
  • Children meals
  • Coffee tea making
  • Full kitchen
  • Hob stove
  • Meal delivery service
  • Microwave
  • Minibar/fridge
  • Organic produce
  • Oven
  • Restaurants nearby
  • Shopping service
  • Toaster
  • Welcome tray
Eating: 2-Bedroom Loft Suite


  • Shop till you drop - the designer delights of Regent Street lie just around the corner, high street heaven is a 2-minute stroll away on Oxford Street, and the upscale boutiques of Bond Street and Mayfair are to the west. Don’t miss Liberty for eclectic high-end fashion and Fortnum & Mason for foodie treats
  • Kids (and big kids) can occupy themselves for hours at massive toy emporium Hamleys on Regent Street
  • You’re in the heart of Theatreland, and you’ll find a copy of Time Out in your suite for the latest listings
  • Head to St James’ Park and take a walk around its ornamental lake (home to a colony of pelicans). Hyde Park and Regent’s Park are also within easy reach
  • Culture vultures will find the National Gallery and the Royal Academy nearby. The clued-up staff can recommend the latest exhibitions
  • Night owls should head to the hip bars of Soho. If you want to see and be seen, start with cocktails at art and music venue Sketch (9 Conduit Street)
  • Feeling energetic? Make use of the free pass to a nearby gym. In need of relaxation? Soothe your muscles and mind with an in-suite massage

For more London tips, see our destination guide.

Activities on site or nearby include:

  • Historical sites
  • Museums / galleries
  • Nightlife
  • Parks
  • Plantlife / flora
  • Private guided tours
  • Shopping / markets
  • Theatre
  • Well being


No. 5 Maddox Street has quite a refined, grown-up atmosphere, but children of all ages are welcome and the flexibility of a suite with a kitchen can be useful. They also have plenty of baby equipment, and kids love staring at the fish tank in reception!

There are no twin bedrooms, but extra beds and baby cots can be added to the Deluxe, Loft and Bartlett Suites, and children under 12 stay for free. It's also in a great location for visiting family-friendly attractions (detailed below), including some of London's best museums.

Best for:

Babies (0-1 years), Toddlers (1-4 years), Children (4-12 years)

Family friendly accommodation:

Families of 3 (1 child, 2 parents) will be have enough space in a Deluxe Suite. If there are 4 of you, you'll need a 2-Bedroom Loft Suite. Families of 5 should book the 3-Bedroom Bartlett Suite. All Suites apart from the One-Bedroom Executive Suites have a bathtub as well as as shower


Available by arrangement; book in advance

Baby equipment:

  • 3 cots
  • Baby bath
  • Highchairs
  • Children's crockery and cutlery (on request)

Remember  baby and child equipment may be limited or need pre-booking

Children's meals:

It's self-catering, and the kitchens have microwaves. Nearby are family-friendly cafés and takeaways, plus Waitrose and Marks and Spencer for groceries. Meals can be delivered, too

Kids Activities on site:

  • Children's DVDs (popcorn supplied!)

Kids Activities nearby:

  • The Natural History Museum (15 minutes by Tube)
  • The Science Museum (15 minutes by Tube)
  • The Victoria & Albert Museum (15 minutes by Tube)
  • Hamleys toy shop (3-minute walk)
  • St James' Park (20-minute walk)

Families Should Know:

As there's no lift, bear in mind that you'll have to carry prams and pushchairs up a few flights of stairs to reach your suite (though staff are always happy to help)


  • Airport: 40 minutes
  • Doctor: 15 minutes
  • Shops: 1 minute
Kid Friendly:

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